If you use the HubSpot mobile applications, we may send you push notifications from time to time in order to update you about events and promotions. If you no longer wish to receive such communications, you may turn them off at the device level.
2.2 To Provide the Subscription Service. We use your account information and Customer Data to provide the product and services to you. For example, we use the email address you provide when signing up for the product to create your user account, and we use your payment information to process payments for paid use of the Subscription Service. We also use this information to authenticate you when you log in and to provide customer support.
2.3 To Improve and Develop Our Communication, Product and Services. We use the information you provide us, professional data, log files, and usage data about how you or your users interact with our product and services to develop and improve our products, services, and communications. For example, we use usage data to assess trends and usage across the product to help us determine what new features or integrations our users may be interested in.
When you use our products and services we may process personal data to develop, support, and improve HubSpot AI features and to train our AI models and similar products and services that rely on machine learning.
We may publish data about how our product and services are being used across our customer base. When we share statistical information externally in this way, the data will be aggregated and we will not identify individual users or customers. For example, we may publish blog posts on trends or insights into how users are interacting with our product.
2.4 To Secure and Protect our Product and HubSpot Users. We use your account information to investigate and help prevent security incidents. We may also use this information to meet legal requirements. We use your information to verify user accounts, new product sign-ups, and to detect and prevent product abuse. This includes enforcing our Acceptable Use Policy .
We use log files to provide general statistics regarding use of the websites by you, including how you use our websites, what country you are logging in from (for analytics, export control and regulatory purposes) and to help improve the navigation experience. Your IP addresses are also collected and logged for security and debugging purposes, for example to track access patterns, investigate security events and incidents. For these purposes we associate automatically-collected data to other personal data provided by you such as name, email address, address, and phone number.