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HubSpot vs Salesforce

On what the policies say, Salesforce is the better choice for your data: graded B against HubSpot's D.

Grades read the plan most people are on. Each company's full entry has every plan, every clause and the archived copy it was read from.

HubSpot

HubSpot processes personal data to train its AI models when you use its products. The only way out is the statutory objection right, filed on a form, where your country grants you one.

Verdict

By default: Trains on you by default
The way out: Opt out by contacting support
What D means: On by default. An opt-out exists, but you have to go looking for it.
Last checked: 5 Oct 2026

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Salesforce

Salesforce's Agentforce privacy FAQ says it "does not currently use Customer Data to train generative AI models", and that its Product Terms require customers to opt in before it could.

Verdict

By default: Does not train on you by default
The way out: No opt-out in the policy
What B means: Off by default. Training happens only if you opt in, or not at all.
Last checked: 10 Sept 2026

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HubSpot: every plan

HubSpot · what each plan can refuse · checked 5 Oct 2026

1 PLAN

Plan

Exposure

Trains

Opt-out path

Retention

De-identified

Human review

All plans (Free through Enterprise)

55 / 100

YES

Contact support

Not stated

Unknown

How the score is made55 / 100 · the rubric

Default32 / 50

On by default, with a way out

Way out18 / 33

Refusing means writing to the company

Paywall0 / 4

No paywall on the control

Scope1 / 4

2 kinds of data are in scope

Human review2 / 4

The policy does not say whether people read it

De-identified2 / 2

Nothing is said about de-identification

EVERY CELL ABOVE IS SOURCED FROM A QUOTED CLAUSE OR A DOCUMENTED SEARCH · SEE THE EVIDENCE ABOVE

EXPOSURE IS SCORED 0–100 ON ONE AXIS, HOW HARD IT IS TO STOP THIS PLAN TRAINING ON YOU. THE GRADE IS THE BAND IT FALLS IN: A 0–10 · B 11–25 · C 26–45 · D 46–60 · E 61–80 · F 81–100. HOW THE SCORE IS SET

All plans (Free through Enterprise)TRAINS: YES

OPT-OUT: Contact support
RETENTION: Not stated
EXPOSURE: 55 / 100
DE-IDENTIFIED: Not stated
HUMAN REVIEW: Unknown

Salesforce: every plan

Salesforce · what each plan can refuse · checked 10 Sept 2026

1 PLAN

Plan

Exposure

Trains

Opt-out path

Retention

De-identified

Human review

Agentforce customers (Customer Data)

17 / 100

Nothing to switch off

Not stated

Unknown

How the score is made17 / 100 · the rubric

Default13 / 50

Training happens only if you opt in

Way out0 / 33

Nothing is on, so nothing needs refusing

Paywall0 / 4

No paywall on the control

Scope0 / 4

One kind of data is in scope

Human review2 / 4

The policy does not say whether people read it

De-identified2 / 2

Nothing is said about de-identification

EVERY CELL ABOVE IS SOURCED FROM A QUOTED CLAUSE OR A DOCUMENTED SEARCH · SEE THE EVIDENCE ABOVE

Agentforce customers (Customer Data)TRAINS: NO

OPT-OUT: Nothing to switch off
RETENTION: Not stated
EXPOSURE: 17 / 100
DE-IDENTIFIED: Not stated
HUMAN REVIEW: Unknown

Every grade on this page is the one on the company's own entry, read from a dated, archived copy of its policy. Nothing here is computed separately. How grades are set · All comparisons