232 APPS TRACKED · 227 CLAUSES ON FILE · 38 WITH NO CLAUSE TO QUOTE
Is It Training on Me?
← SHEIN · Privacy Policy

This is an extract from an archived copy, fetched 7 September 2026. SHEIN didn't author this page for us. It's a snapshot we captured from https://uk.shein.com/Privacy-Security-Policy-a-282.html. We hold the whole page and publish this part of it: the sentence a verdict rests on, with the text either side, so you can see it hasn't been lifted out of an exception.

The entry cited this capture from 7 September 2026 until 21 September 2026, when the document was re-read; it now cites the capture of 10 September 2026. This page stays so that anything that linked it still works.

SHA-256
4ACAF1DA…552C

The passage, in context

Paragraph 115 of 283

You should be aware that your reviews will be accessible to all users of the site. If you post a photograph with the review, you should be aware that you or your surroundings may be recognisable from the photo.

If you post an image of a third party, including your children, you should first obtain their consent to do so. You should be aware that they may have the right to have the photo removed under EU and UK law, including Data Protection law. If a third party asks you to remove a photo of them that you have posted, we recommend that you do so.

Use of Customer Service Chats for Quality Assessment and Training of AI Models

1.4 CustomerService Chat Quality Assessment: When you contact our customer-service team through chat, we process the content of your communications to provide assistance and resolve your queries. In addition, we also use de-identified versions of these chat interactions to assess the quality and accuracy of responses provided by our customer-service representatives . This assessment is carried out using both human review and AI-powered. These tools help us measure service quality, identify areas for improvement, and train our internal service-quality models.

Legal Basis: We process de-identified chat content for these quality-improvement purposes based on our legitimate interest in maintaining and improving the quality of our customer-service operations, ensuring consistent service standards, and enhancing your experience. You may exercise your right to object to this processing at any time

Human Review: Certain chat transcripts may also be reviewed by trained customer-service personnel located in specific jurisdictions (including China and the Philippines) for the purpose of validating AI outputs and ensuring quality accuracy. Access is strictly controlled and subject to data-minimisation and confidentiality safeguards.

DeIdentification Measures: Before any chat is used for AI analysis, we remove personal identifiers such as your name, phone number, address, email, order numbers, and any other identifiable elements. We continuously monitor and improve our de-identification processes.

Other captures of this document the entry has cited

Checking the rest of it

The complete page is kept here and isn't republished. It's SHEIN's copyrighted document, and an extract is what a reader needs to check a quotation. The SHA-256 above is of that whole snapshot: fetch the page yourself, hash it, and you can tell whether ours has been altered without having to trust us.

If you work for SHEIN, or you are researching this and need the full capture, ask us for it and we will send it. If you believe a quote here is wrong or out of date, send us the paragraph. The correction gets published beside the clause.